Explore the NRF Innovators Showcase booth options for NRF 2026: Retail's Big Show Europe.

Showcasing the future of retail technology

NRF’s premier exhibit highlights the top 30 retail tech innovators from around the world who are redefining how retailers sell and consumer’s shop. This invite-only showcase offers a must-see immersive experience featuring live demonstrations of groundbreaking technology actively shaping the retail landscape.

To be considered for the NRF Innovators Showcase, applicants must meet the following criteria:

  • Your technology must impact at least one part of the retail ecosystem including:
    • Logistics
    • In-Store Shopping
    • E-Commerce & Online Experience
    • Business Analytics & Trends

 

  • Leveraging Advanced Technologies:
    Solutions must incorporate the latest advancements, such as artificial intelligence, extended reality, robotics, facial recognition, machine learning, Web3, automotive, logistics, data analytics, and other transformative technologies.
  • Demonstrated Market Readiness:
    Your technology must be live in a retail environment or in a paid pilot phase (concept-stage solutions will not be considered).
  • New to the Market:
    All technology must have been introduced and validated in the market in the last three years.
  • Immersive, Interactive Demonstrations:
    Selected companies must provide engaging, hands-on demonstrations that bring their innovations to life. With an increasingly competitive selection process, applicants should provide a detailed and thoughtful submission that highlights their company’s innovation and impact. Applications are reviewed on a rolling basis, and all finalists will be required to participate in an interview and screening process.

 

With an increasingly competitive selection process, applicants should provide a detailed and thoughtful submission that highlights their company’s innovation and impact. Applications are reviewed on a rolling basis, and all finalists will be required to participate in an interview and screening process.

What do previous exhibitors have to say?

100% of companies surveyed would recommend a company participate in the Innovators Showcase.

The average number of leads secured by a participating company was 170.

Industry professionals and visitors at the Innovator Showcase 2025

What's included?

Booth Packages

  • 3m × 3m Turnkey Booth:
    • Full back wall graphic (3m × 3m) featuring your company name, booth number, and description
    • Storage cabinet (1m × 0.41m × 1m) with branded graphic panel
    • 1 bar stool
    • 43" display screen
    • 5 amp Powerbank
    • Carpet
    • 1 Wastebasket


    Included passes:

    • 1 full-access conference badge
    • 4 exhibitor (booth staff) badges

     

     

  • 6m × 3m Turnkey Booth:
    • Full back wall graphic (6m × 3m) featuring your company name, booth number, and description
    • 2 Storage cabinets (1m × 0.41m × 1m) with branded graphic panels
    • 2 bar stools
    • 43" display screen
    • 5 amp Powerbank
    • Carpet
    • 2 Wastebaskets

     
    Included passes:

    • 2 full-access conference badges
    • 8 exhibitor (booth staff) badges

     

     

  • 6m × 6m Raw Space:

    A flexible space designed for fully custom booth builds:

    • 36 m² exhibition space
    • 2 vertical signs or integration into your custom booth design
    • 5 amp Powerbank


    Included passes:

    • 4 full-access conference badges
    • 16 exhibitor (booth staff) badges

     

Pricing

Companies pay their rate based on the number of 3’ × 3’ spaces taken:

  • Startup Companies (Founded in 2021 or later): 6 250€
  • Established Companies: 8 250€